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Baoying Launches Themed National Flag Scarves for Overseas Festival Seasons
New collections of national flag scarves for events like the Olympics and World Cup attract strong interest from overseas markets.
Time:
Jul 16,2025
In July 2025, amid a global surge in festivals and sporting events, Jinjiang Baoying Garments & Weaving Co., Ltd. launched 12 themed national flag scarf designs targeting the European and American markets. Covering countries like France, Italy, Argentina, Brazil, Germany, and Japan, the collection caters to fans and tourists seeking fashionable and commemorative wear. Made from lightweight polyester yarn and printed with high-definition sublimation techniques, the scarves boast vibrant, washable, and durable patterns ideal for outdoor use during major events. Baoying also offers customized packaging to cross-border e-commerce clients, including flag badges and card-folded displays, enhancing the product’s gift appeal. Within just two weeks, the first 50,000 units sold out. “Creative textile items in festive economies have huge market potential,” said Ms. Lin from Baoying’s Overseas Sales Department. “We plan to expand to other seasonal themes like Carnival, Halloween, and Thanksgiving, incorporating cultural symbols into differentiated scarf lines.” The project is expected to generate over CNY 30 million in exports this year.
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